Elliotte PR

The career adventures, experiments, musings and news of Elliotte Bowerman
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Changing Education Paradigms - an RSA Animate video of a Sir Ken Robinson lecture.

One of my clients, KlabLab, is part of the education revolution. Sir Ken Robinson is an inspiration - and this RSA Animate video is amazing. I love the idea of taking a talk and giving it an animation; it’s also fantastic art. So if you’re going to do a video, do it RIGHT. Right, btw, is different for various audiences. KlabLab has a video blog and it’s not super polished professional - in fact, the rawness is part of the appeal. But they still add music, have a cool tone to the content, and spend time editing it for the message.

The Miniskirt Rule of Blogging: be long enough to cover the essentials, and short enough to keep it interesting.
Content Rules http://www.contentrulesbook.com/Content Rules